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EMAIL KEEPS GOING TO JUNK MAIL IN OUTLOOK HOW TO

People often mistake actual valid email for spam, when they don’t know who sent the email. This can be a reason why people just delete an email. For more information on this last bit we can recommend you our article, you can read about segmenting your email list. This is why segmenting your email list is very important for the success of your campaign. If this keep on happening that person will be keeping your emails with the other junk mail almost indefinitely. If a person receives your emails and decides that the content of it is plain and simple irrelevant, that person is likely to simply delete your email.

Make sure that your content is relevant.

This not only means more safety but that the actual person is expecting your emails and is more engaged than otherwise. Avoid this by asking permission to send emails to an address. Spam complaints and email deletions are much more likely to happen when people don’t want to receive your emails.

Only send emails to those addresses who have provided consent.

Luckily for you there are a few ways to avoid being labeled as spam. And as you know and fear, this is very likely to affect the deliverability of future email marketing campaigns. Your ISP is tracking any spam complains as well, this is something to keep present at all times. This just happens, and it is why you should always keep an eye on your subscribers and their behavior. Every now and then some subscriber might decide to mark your emails as spam. Your emails are being reported as spam.Īlmost everybody goes through this at some point and to be honest it is quite awful.

EMAIL KEEPS GOING TO JUNK MAIL IN OUTLOOK HOW TO

If you’re still not sure how to resolve this issue in particular we can recommend a great article devoted to guide you in creating the perfect email. Did you know that personalized emails are 26% more likely to be opened? This not only drastically lessens the risk of ending up in the spam folder due to lack of engagement, but it’s beneficial to your campaign as well. Having a good and enticing subject line can make a great difference in your open rate and the performance of your campaign.Īs a way to solve this you might want to start personalizing your emails to be more attentive to your recipients. If this situation continues, some email platforms might take the initiative and just move your emails to the junk mail or the spam folder. For instance, if your subscribers just aren’t engaged with your emails, they won’t open them. It is, however, very determinant for your readers and subscribers. Now days, your subject line is no longer determinant when it comes to spam filters. Paying the right amount of attention to how your craft your subject line can make a huge difference in your open rate alone. Remember that your subject line is the first impression your subscribers get from your emails. Why are my emails going to junk mail in Outlook? Your subject line is preventing engagement. Your emails are being reported as spam.Your subject line is preventing engagement.Why are my emails going to junk mail in Outlook?.Now this leads to the question, why are my emails going to junk mail in Outlook? However, for the sake of our argument let’s take into account the first case mentioned. Without more information you can safely say that a low open rate just means your subscribers are not opening your emails. It might be because most of your emails are being classified as junk mail. However, if your campaign s having a dry streak, so to speak, this means a very low open rate. More specifically your emails, or that of your campaign, are going to junk mail, and for this instance we’ll address the Outlook platform.Īs you might be aware your open rate is one of the key metrics that you need to follow.

This can be due to different reasons but the one we will be addressing here is junk mail. All that effort and time might seem like a waste at first. If you’re running your very own email marketing campaign, then likely you won’t find many things that can frustrate you more than your campaign providing bad results.